Web Analytics

Big Baba happens to be one of the leading digital marketing services offering top quality of web analytics services. You will be able to enhance the revenue of your business with our web analytics services. We offer assistance to your clients in the analysis of business data, thereby making informed decisions which enhance the profits of the business. In addition to this, we have gained expertise in the most updated web analytics software, thereby offering customized software solution.

Benefits of web analytics

Here are few of the top benefits of web analytics

Web analytics play a vital role to the business in order to understand the market interest, target interest, segmentation of market, analyzing the market trends. We have a top quality of marketing professionals who determine the behavior of the customers, who pay a visit to the website. The web analytics services, we offer are regarded as an effective tool for understanding the preferences and interests of the visitors.

Determining the visitors count

Visitors are recognized to be the total count of individuals who pay a visit to the website. A visit, on the other hand, happens to be the total count of times; a visitor pays a visit to the site. With our web analytics services, it is possible to determine the total count of visitors, returning to the website and the pages we offer preference. In addition to this, web analytics provides reports about the total count of time, which visitors may spend on the web page. This report plays a vital role in bringing an improvement in the pages, reducing the bounce rate.

Measurement of the web traffic

With our web analytics services, it is possible to measure, the total count of viewers for the website, the keywords, used by the visitors for searching the required services and products. With our web analytics services, it is possible to showcase the total count of visitors which arrive at the website through various sources. This information is considered to be vital for the business.

Tracking the bounce rate

With our web analytics services, it is possible to find out the bounce rate at ease. It is considered to be a bounce as a visitor pays a visit to the website, and leave the same with taking any sort of action on the links on the page. A higher bounce rate indicates that visitors were not able to find what they were exactly looking for in the website. As you gain an insight to the bounce rate through our web analytics services, it helps in bringing an improvement in the visitor journey experience.

Identifying the potential market

It is a prerequisite to the marketer in gaining an understanding of the visitor, and addressing the requirements of clients for the purpose of conversion optimization. With our web analytics services, it is possible to reveal the latest market demands which help in improving the customer experience. With our web analytics services, it is possible for marketers to track the volume of the visitors, performance of the business. Web analytics are inclusive of interest, gender of the visitors, paying a visit to the website. In addition to this, web analytics is useful in identifying the total count of time, a person spend on the website.

Optimization of the marketer campaign

Google offers a tool, referred to as URL builder for the creation of custom tracking code for different links to the website. It allows the marketers in measuring the performance of the campaign. It is useful to the marketers for aligning the resources in the channel or campaign. With proper alignment, resources help in enhancing the return on investment. With our web analytics services, it is possible to optimize the marketing campaigns in a proper manner.

A wide array of businesses has opted for our web analytics services for bringing an improvement in the bounce rate, identifying the potential audience. You will be able to enhance the bottom line of your business as you opt for our web analytics services. Even if you have a very low marketing budget, you will be able to do wonders to your business, with the web analytics report, we generate for your business.